Niacinamide is a potent cell-communicating ingredient that offers multiple benefits for impaired or ageing skin. Also known as Vitamin B3, and nicotinic acid, it is a naturally occurring vitamin that can be found in foods such as meats, nuts and mushrooms. Assuming skin is being protected from sun exposure, niacinamide can improve skin’s elasticity, dramatically enhance its barrier function, help improve discolorations, and revive skin’s healthy tone and texture.